Michele’s odyssey in the realm of mixology commenced in his hometown, where he first dipped his toes into the nightlife industry. Following some enlightening bartending courses, it became apparent that his ardor for the craft was more than just a passing interest. Venturing through the picturesque region of Puglia, Italy, he honed his skills before setting his sights on the vibrant city of Rome. However, London beckoned him with its allure. Today, Michele graces the prestigious Four Seasons Hotels and Resorts with his creative prowess, where he now leads the Mixology department.

Image Source: Wine And Whiskey Globe

Michele's choice, the Courage & Conviction American Single Malt, is a meticulously crafted spirit aged for a minimum of three years in a combination of Bourbon, Sherry, and Cuvée wine casks. What sets it apart is its 100% malted barley composition, creating a rich flavor profile that unfolds with notes of caramel, butterscotch, and a medley of enticing nuances like red fruit, raspberry, cocoa, barrel spice, and vanilla.

Image Source: Virginia Distillery Company (Google Images)

The whisky's distinctiveness is a result of careful craftsmanship, encompassing elements that make it a standout choice:

- 100% Malted Barley: The exclusive use of 100% malted barley adds complexity to the flavor.

- Diverse Cask Maturation: Aged in Bourbon, Sherry, and Cuvée casks for three years, creating a harmonious blend.

- Cuvée Casks Magic: The use of Cuvée casks, developed by the late Dr. Jim Swan, adds sophistication to the whisky.

- Virginia's Climate Advantage: The unique climate of Virginia, with hot summers and cool winters, contributes to a faster aging process compared to its traditional Scottish counterparts.

Michele Lombardi's preference for Courage & Conviction goes beyond taste—it's an acknowledgment of the distillery's courage and conviction to redefine American whisky. The infusion of classic cocktail inspiration with contemporary techniques resonates with Lombardi's own inventive approach to mixology.

Courage & Conviction's recognition as 'Whisky of The Year’ is complemented by Virginia Distillery Company's broader triumph as the 'Best Distillery of The Year’ at the London Spirits Competitions 2023. This accolade reaffirms the distillery's commitment to excellence and innovation, making it a leader in the industry.

Catch Jennifer Wren, the Head of Advocacy & Select Private Casks at Virginia Distillery Co., as she chats with Sid Patel, CEO of the London Spirits Competitions. They discuss Courage & Conviction's impressive victory at the 2023 competition and share insights into the distillery's future vision.

In the rigorous evaluation process of the London Spirits Competition, where quality, value, and packaging play pivotal roles, Courage & Conviction emerges triumphant. The double emphasis on quality underscores its paramount importance, ensuring that only the most exceptional spirits receive the recognition they truly deserve.

As we cheer for LSC Judge Michele’s favorite and a winner, we toast not only to its remarkable taste but also to the courage and conviction that define its journey—a journey that has now etched its place as a beacon in the world of American whisky.

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